Cander, a leading recruitment firm based in Dubai, UAE, launched the Cander Performance League (CPL) to energise team performance and foster a culture of execution across its fast-paced operations. Built on The League System and powered by the Leaguestar platform, CPL transformed how recruitment teams engage with KPIs and each other. Partnering with The Gamifier Group, Cander implemented Leaguestar to bring structure, visibility, and excitement to performance tracking. In a competitive industry where responsiveness and precision are key, CPL introduced a gamified framework that made performance metrics engaging and actionable.
Leaguestar provided weekly and seasonal insights into recruiter activity, turning KPIs - such as candidate placements, client engagement, and pipeline velocity - into dynamic league formats. Recruiters competed individually and in teams, with scoring tailored to their roles and targets.
This approach improved transparency, encouraged consistent activity, and highlighted both strengths and areas for improvement. The platform’s sleek, sport-inspired interface created a vibrant and competitive atmosphere. Leaderboards, match fixtures, and performance breakdowns were displayed in a visually engaging format that encouraged conversation, camaraderie, and cross-team collaboration. Even non-participants found themselves drawn into the league’s momentum, contributing to a shared sense of purpose and performance pride.
By aligning execution with engagement, the Cander Performance League helped unify recruitment teams around shared goals, boosted operational outcomes, and reinforced Cander’s commitment to excellence in talent delivery.